Principles


"Algrano" is a street phrase used in Spain meaning, "Talk straight with me". We promise to talk straight with you. This is our nourishment, after all.

Clean Food

The only ingredient in fish should be fish.

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Size Matters

Build a community, not an empire.

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Source Directly

Shorten the supply chain and tell their story.

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Celebrate Global Community

Responsible fisheries do exist outside the US.

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Embrace Aquaculture

Not all farmed fish is created equal.

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Reframe Sustainability

Sustainability is about subjective trade offs.

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